Bestway appoints new trading controller

Bestway has announced the appointment of Jim Brown will take over as trading controller for Catering, Fresh and Frozen at Bestway in October, as part of a strategic plan to grow sales across the category

Brown will head up a team of six and previously worked at Booker, Landmark Wholesale and most recently Unitas Wholesale as senior trading controller for Tobacco, Licensed, Impulse and Grocery.

Speaking of his appointment, he says: “I’m excited to be joining Bestway at this point in the company’s journey and at a time when there are many opportunities to drive sales across Catering, Fresh and Frozen Retail sectors”.

Read more: Merseyside retailer named Bestway retailer of the year

“Strong Supplier relationships are a bedrock of everything Bestway stands for and I’m looking forward to making a difference within the business as we continue to deliver the right products at the right price to our customers”.

Kenton Burchell, group trading director at Bestway Wholesale, said: “We’re looking forward to welcoming Jim to the team as he brings a wealth of experience to our business.

Jim has immense knowledge in the wholesale channel spanning many categories, creating the best customer offer and working with suppliers to provide the best value to customers. I am sure Jim will be a perfect fit for us as we expand our Wholesale business across the Catering and Retail arms of the business.”

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Paul Hill
Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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