Wanis International Foods has attributed a £760,000 profit increase to improved availability and ranging for retailers, plus the growing popularity of world foods.
The annual profit rise to £14.8m, revealed in its newly released accounts for the year ending 30 June 2025, came alongside a turnover increase from £139.6m to £156.4m.
The firm’s commercial director, George Phillips, told our sister title Better Retailing the performance was helped by an extended range of international foods for retailers, a part of the wholesaler’s upcoming growth strategy.
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Phillips said: “We’re focusing more on core brands, which we exclusively distribute, and less on a wider range of third-party brands. We still carry third-party lines because customers still expect us to have them, but everyone else in the country also sells those brands.
“The growing popularity of world foods is due to the accessibility. Fifteen years ago, you’d have to hunt high and low for certain ingredients. Now, you can buy world foods in every supermarket, and consumers are discovering that they can easily get the ingredients to cook some really interesting meals – they only need to go to their nearest shop. Consumers are becoming more accepting of international food.”
