King Brothers Foodservice is set to join the Country Range Group next year as its newest member and will gain immediate access to a three-tiered, own-brand portfolio as well as the buying group’s marketing tools.
The family-run business roots go back to 1908 when Denis King first purchased a 500-acre farm in Orton Waterville, Peterborough. Nowadays the wholesaler supplies to roadside truck stops, cafes, schools, care homes and hospitals to bistros, pubs, and hotels,
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King Brothers Foodservice joint managing director Martin King said: “After decades of admiring the reputation, quality and competitiveness of the Country Range brand, we’re very excited to be part of the Group. The move will enable us to improve across all facets of the business and will play a key role in spearheading our ambitious plans for growth and expansion in the coming years.”
Country Range chief executive Martin Ward added: “King Brothers have built an impressive reputation over the last century and more so we’re delighted to welcome them to the Group. Innovative, hardworking, down to earth and all-round good people, we’re excited to be working with them as they look to accelerate their plans for growth.”
