Kieran Hemsworth appointed GroceryAid chief executive

GroceryAid has appointed Kieran Hemsworth its new chief executive, bringing 30 years experience in the FMCG industry and most recently taking time to complete an MBA.

With a background in corporate leadership, marketing and strategy, Kieran spent over 17 years at Coco-Cola ascending to European operational marketing vice president, before taking on managing director roles at Ginsters and PZ Cussons.

He said: “I am delighted to be appointed as chief executive of GroceryAid. From my 30 years in the industry, I have huge admiration for the vital work that the charity does – which provided a critical lifeline for so many of our industry colleagues during the Covid-19 pandemic.

Read more: GroceryAid’s Barcode Festival set to raise £900k for charity

“Maintaining this support remains the utmost priority as we navigate through the cost-of-living crisis and I am determined to build on the fantastic work that has been done, working alongside the highly experienced and dedicated team at GroceryAid,” he added.

He will take up the position on 4th September taking over from Steve Barnes. Mark Williamson, as acting interim chief executive, will return to his position as a trustee from September.

GroceryAid provides financial, emotional and practical support services to people working in the Grocery industry. Demand for the charity’s services has grown rapidly particularly since 2020, when the work of industry colleagues became a vital part of the nation’s response to the pandemic.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via and 07960935659.


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