Nearly £3m worth of orders were generated at the Country Range Group‘s annual event, which this year marked the business’ 25th year of existence.
The event took place at the Telford International Centre on 15 June, and comprised a trade exhibition, an ‘It’s a Knockout’ competition and a gala dinner.
The trade exhibition saw over 108 foodservice brands showcase products and run interactive demonstrations to over 260 delegates from the Group’s 13 members.
Coral Rose, managing director of Country Range, said: “After the activities we planned, it’s fitting that this year’s annual event was an absolute, all-round knockout on all levels. The exhibition offered huge value to suppliers as an arena to demonstrate products to our members and with nearly double the orders taken on the day, compared to last year, the £2.75m is a definitely a Group record that will take some surpassing.”