Bestway reveals promotional campaigns to celebrate 50th anniversary

Bestway Wholesale is celebrates its 50th anniversary in 2025 and launching a year-long celebration for its retail partners, including its long-standing ‘Thank You’ event.

The in-depot and online campaign will be offering retailers deals on leading brands and products with 50 weekly trade campaigns, including special Golden Days and Golden Weeks, which will feature exclusive promotions.

Read more: Bestway appoints preferred EPoS partners

The celebrations will culminate in December with a Christmas advent-style promotion offering 50 one-day-only festive deals. Key supplier partners supporting the campaign include Cadbury, Heineken, Mars Wrigley, Red Bull and many more.

Dawood Pervez, managing directorm said: “It’s incredible to reflect on how far we’ve come – from modest beginnings to becoming one of the UK’s leading wholesalers. This milestone – celebrating half a century in business – is a testament to the hard work, integrity, and entrepreneurial spirit that runs through the business.”

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