ICS unveils Caterchoice Midlands depot

ICS UK Ltd has opened a new 48,000 square feet site to serve the Midlands region that will operate under the Caterchoice Foodservice brand name.

The distribution site will offer a click and collect service, as well as with plenty of employment opportunities for the local community.

The Caterchoice Division is part of the ICS UK Group of companies, which specialising in wholesale for the catering trade. It also distributes a range of own label products, as well as selected nationwide and private label products for the sector.

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Director Ismail Bhamj said: “We truly believe that strong relationships with
both suppliers and customers, are the key to success and longevity in the business world.
Developing these mutually beneficial relationships has helped us grow as a company and
allowed us to acquire our reputation for quality products with competitive pricing.

“We truly and sincerely appreciate both the ongoing support of our suppliers and service
providers, as well as the loyalty displayed by our customers. On behalf of all the directors, management, and colleagues at ICS (UK) Ltd, I would like to express our gratitude and
appreciation to all our suppliers and customers – especially those who have given any support into making the new Birmingham site possible,” he added.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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