Caribbean alcohol brand exceeds 100 wholesale listings

Caribbean-inspired alcoholic drinks brand Wha Gwan is continuing its expansion, having achieved more than 100 listings across UK wholesalers.

The drink’s recent partnerships now include Dhamecha, CJ Lang and Bestway Wholesale. Its flagship product range is a rum tonic (17.2% ABV) in Melon Cherry and Pineapple Coconut varieties, available in 200ml bottles.

Read more: Tequila brand Neurita now available to wholesale through Love Drinks

The brand, founded in 2021, is available in eight overseas territories, has more than 18,000 Instagram followers and also hosts its own celebrity podcast.

Founder David Mills said: “I’m really pleased that Wha Gwan’s drinks are so widely available to retailer customers and the different wholesalers we are listed in aim to offer even more options for customers. We endeavour to give retailers exciting options with bold flavours and branding that consumers love, and the expansion of our availability allows businesses across the UK to offer the Wha Gwan range with ease.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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