JJ Foodservice offering live delivery tracking to customers

jj foodservice

JJ Foodservice is now set to offer customers live delivery tracking, giving foodservice outlets real-time visibility of their order from the moment a driver departs, including live lorry location, driver details and an updated arrival window when delivery is minutes away.

The system works in two stages. Firstly, customers can see how many stops their driver is away, displayed in clear bands – ‘Under 20 stops away’, ‘Under 10 stops away’, and so on.

Read more: JJ Foodservice upgrades business systems into the cloud

When the driver is three or fewer stops away, a live map activates, showing the vehicle’s current location, updated arrival time, the driver’s name and the vehicle registration.

Michael Dudley, chief technology officer for JJ Foodservice, said ” Our customers are running busy kitchens and operations – they don’t have time to wonder when their delivery is coming or wait by the door all morning. By showing clear progress throughout the day and then switching to a live map when the lorry is close, we’ve given them the right information at the right time. It’s the same experience people expect when they order a takeaway or weekly shopping, and there’s no reason wholesale shouldn’t deliver that too.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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