Translation partnership opens up international markets to RNF

Abra and RNF launch wholesale’s first mobile ‘Black Friday’ event

RNF has joined together with translation agency Comtec to develop a Spanish language version of the e-commerce provider’s b2b.store service.

The  platform works across web and app, with its founder Rob Mannion believing the partnership will open up new avenues in Latin America. “I had been talking to a potential customer in South America for quite a while and, while they loved our product and wanted to trial it, they felt that the app being in English was a potential barrier to its success. We decided that it was worth investing in translation services to ensure the trial had the best chance to succeed.

Read more: RNF launches wholesale website

“I’ve known the team from Comtec for a number of years, having met Sophie on the Goldman Sachs 10k programme in 2012. Given their reputation and the fact they are based just around the corner from our offices, they seemed the perfect choice. We have been working hard together on getting b2b.store translated into Spanish and it’s now ready for launch,” he added.

Mannion now has plans to translate b2b.store into a number of other languages with Comtec’s help.“We’re thrilled to be supporting Rob and the RNF team to expand into new markets,” said Sophie Howe, Director of Comtec. “It’s always a pleasure to work with fellow ambitious SMEs and look forward to our continued partnership.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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