Pricecheck launches new website amidst huge sales growth

International wholesale distributor Pricecheck has launched a new website as it looks to build upon record breaking sales figures for April.

The improvements come as the company enjoyed online sales growth of 400% compared to previous year, amidst the coronavirus outbreak, with recent figures from RNF showing that the pandemic has instigated the biggest uptake in ecommerce activity ever recorded in wholesale.

Read more: Pricecheck makes Sunday Times profits list for third time

Priceheck’s new site is said to improve user experience by introducing a new and improved category database, enhanced filter systems, updated search facilities and a simple to use navigation across all platforms, which provides easy access to its catalogue of products.

The site has also undergone a whole redesign to improve its functionality for customers, suppliers and recruitment purposes.

Debbie Harrison, joint managing director (trading) said: “Investment in our new website and dedicated team marks an exciting time at Pricecheck and will help to guide us through our next period of growth. This is the first big development of our online presence since launching our ecommerce function in 2018 and we will be continually investing in our site.

“Given current market challenges, we’ve seen an increase in customers looking towards online ordering and we want to ensure they have the best experience possible.
“As a delivered wholesaler, we recognise our customers are consumers themselves and have grown to expect the simplicity and ease of B2C ordering within their professional life which is something we’ve placed emphasis on with our new site,” she added.

With the company’s export sales continuing to drive growth, Pricecheck’s investment ensures that customers across the world can access top class service at a time and location.

Read more: Pricecheck makes trio of key female appointments

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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