JJ’s counter sales increase by 30%

jj foodservice

Since launching in April as part of a strategy transforming its in-person shopping experience, JJ Foodservice’s kiosks have driven a 30% increase in counter-area sales.

Kiosks are now available in all 12 JJ Foodservice branches and have given counter customers access to the same exclusive deals offered through JJ’s click-and-collect service.

Read more: JJ Foodservice relaunches restaurant ordering platform Foodit

Michael Dudley, Chief Technology Officer at JJ Foodservice, said: “This result underscores strong customer adoption and the effectiveness of our technology-led approach. The initiative reflects our commitment to convenience, speed, and innovation – all aimed at delivering the best possible experience for our customers.”

JJ Foodservice recently relaunched its digital ordering platform Foodit to help restaurants grow their direct online sales.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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