Harlech Foodservice expo achieves record £3m sales 

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Harlech Foodservice achieved record crowds and more than £3m in sales at its recent flagship expo in Llandudno.

The annual two-day event had more than 2,500 registrations, with over 1,200 businesses attending and 117 suppliers exhibiting.

The figures come at a point where Harlech has continued a period of rapid expansion and reported sales growth of more than 30% following the opening of new depots in South Wales and Shropshire.

Read more: Harlech’s sales increase to £30m following rapid expansion

Commercial manager Chris Gregson said: “The expo more than exceeded all expectations, registrations for example were up by 45% as far as customer and business coming here was concerned. We were thrilled to welcome customers from across Wales, the West Midlands and the North West of England, with more than 3,200 attending over the two days.

“Since the last expo 12 months ago we have enjoyed further growth. We have become more streamlined and sales-focused, and performance-wise it has been astronomical. In a time where things are tough in hospitality, it’s vital that we continue to find ways to support customers through new ranges, excellent service and competitive prices.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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