C&C Group merges Matthew Clark and Bibendum Wine

C&C Group is bringing Matthew Clark and Bibendum Wine together to create a major UK on-trade drinks wholesaler named Matthew Clark Bibendum (MCB).

The move is said to create an enhanced offer for customers across the foodservice sector that will “offer a full market view and access to the widest customer opportunity in the UK on‑trade, within a portfolio shaped for the evolving needs of modern hospitality.”

“Bringing Matthew Clark and Bibendum together is a confident step forward for our customer proposition by simplifying how we operate, removing unnecessary duplication and unlocking the full potential of our range, expertise and scale,” Rob Sandall, C&C Group England and Wales sales director, said.

Read more: LWC opens Glamorgan depot

“At a time when hospitality is under real pressure, our focus is on delivering value, quality and service, and on building a strong, sustainable business for the long term.”

Gillian Murray, C&C Group’s director of commercial procurement added: “The creation of MCB strengthens our position and our focus lies in growing the business while delivering the best possible service to our customers.The enhanced new range coupled with our experienced team brings an exciting offering to our suppliers and customers and we are looking forward to the opportunities that lie ahead.”

Conviviality Direct, which at the time included Matthew Clark and Bibendum, was sold to C&C Group in April 2018 as part of a ‘pre-pack’ administration deal.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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