Bestway Wholesale has appointed Charles Abraham as its foodservice director as part of a growth strategy for its catering, foodservice and on-trade divisions.
Abraham was recently working with Gate Gourmet, supporting growth and operational change in the UK. Prior to that he worked for Sodexo as the Director of Foodservices, where he was responsible for the food strategy and transformation programme in the UK&I business.
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Speaking of his appointment, Abraham said: “I am delighted to join Bestway and excited by the opportunity to grow and develop the foodservice wholesale business, and after 30 years working in foodservice and hospitality, I understand the needs of the customer which is even more critical in these challenging times for the industry”
Dawood Pervez, managing director of Bestway Wholesale, added: “We are delighted to welcome Charles to the Bestway team. His leadership and extensive industry knowledge will ensure we deliver greater value, insight, and strategic support to our catering customers nationwide.”
