SWA encourages wholesalers to apply for 2026 awards

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Entries are now open for 2026 SWA Achievers Awards, which now enter its 23rd year and will take place at O2 Academy Edinburgh venue on Thursday, 19 February 2026.

The Achievers are the only awards in Scotland dedicated to the wholesale food and drink sector, with 14 wholesale category awards and five supplier awards up for grabs.

SWA chief executive Colin Smith, launching the awards, said: “As ever, we are taking an opportunity to reward the wholesale sector and highlight the fantastic work companies the length and breadth of Scotland are doing to get food and drink on the nation’s tables.

Read more: SWA outlines mission and rebrand at conference

“It has never been more important to shine a spotlight on the wholesale sector, our suppliers and the people who make it all come together. Our sector is crucial to the Scottish economy and the resilience of our food supply chain – and it is only right that we shout about it.”

The 2025 SWA winners

“We always listen to the feedback we get from wholesalers, suppliers and our sponsors, and take on board their views as well as industry innovations, trends and challenges, ensuring that Achievers evolves and is attuned to the issues of the day. We are proud that Achievers has become a benchmark for other UK-wide industry awards.”

Wholesalers and suppliers can submit their entries online via the Achievers 2026 entry form on the SWA’s relaunched website


Wholesaler awards:

Best Delivered Operation – Retail (sponsored by Red Bull)

Best Delivered Operation – Foodservice (sponsored by Premier Foods)

Best Licensed Wholesaler – Off-Trade (sponsored by Budweiser)

Best Licensed Wholesaler – On-Trade (sponsored by Sazerac)

Best Marketing Initiative (sponsored by JTI)

Great Place to Work (sponsored by Suntory)

Best Innovation (sponsored by AG Barr)

Sustainable Wholesaler of The Year (sponsored by CCEP)

Best Symbol Group (sponsored by PMI)

Best Cash & Carry (sponsored by Carlsberg Britvic)

Wholesale Driver of The Year (sponsor TBC)

Rising Star of Wholesale (sponsored by KP Snacks)

Employee of The Year (sponsored by Pernod Ricard)

Wholesale Local Food Champion (sponsored by Scotland Food & Drink & TWC)

Supplier awards:

Supplier Sales Executive of The Year (sponsored by Unitas)

Project Wholesale

Best Overall Service

Best Foodservice Supplier

Best Advertising Campaign


 

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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