Harlech continues growth strategy with Celtic Foodservices acquisition

Harlech Foodservice MD David Cattrall

Harlech Foodservice has acquired rival wholesaler Celtic Foodservices, with all 12 members of staff transferring to Harlech, including director Jason Davies, as well as the premises in Pembroke Dock.

Calling the move a ‘perfect fit’, it forms part of an overall £6m strategy to create 150 new jobs and comes a few months after Harlech opened a new depot in Carmarthen where 15 sales staff and drivers have already been recruited.

This move has stemmed from the Welsh wholesaler’s growth over the past three years which has seen sales increase from £32m to a record turnover of around £50m, with profit at an all-time high of more than £2m. The business claims growing demand from hospitality customers in South West Wales has a been a big reason part for this.

Read more: Harlech confirms five-year £6m expansion project to double capacity

Harlech managing director David Cattrall said: “I am delighted we have successfully acquired Celtic Foodservice and this strategic acquisition is a significant step forward in our mission to expand our footprint into South Wales. Celtic Foodservice has built a strong reputation for delivering high-quality products and exceptional service to its customers.

“By integrating Celtic Foodservice into our operations, we are poised to deliver even greater value to our customers through an expanded range of products, improved logistics, and enhanced customer service capabilities. I am excited about the opportunities this acquisition brings and am committed to ensuring a smooth transition for all Celtic Foodservice customers and employees. Our combined resources and expertise will enable us to better serve the foodservice industry, driving growth and innovation,” he added.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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