Today’s Group shares a guide to the craft beer category for wholesale members

Today’s Group has produced a craft beer guide for wholesalers, following the publication of its recent wine guide.

Though craft beer is currently a small percentage of the overall beer category at 4.2% the sector is growing rapidly and has seen an increase in sales of +154% over the last three years.

Driving the craft beer category in your depot will reflect the fact that drinking trends are changing significantly and Today’s group give advice on how to support the growth of the category within your organisation.

Wholesalers can download the guide from Today’s website or via it’s Plan for Profit app.


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