Exiting Unitas managing director Darren Goldney is to join Sheffield-based wholesaler Pricecheck as its commercial director.
Set to leave the buying group this month, Goldney will be involved in the future growth and development of Pricecheck as a member of its board of directors, with the company entering its next phase of growth.
Debbie Harrison, joint managing director (trading) said: “Darren’s experience speaks for itself. We’ve enjoyed working with him at Unitas and now we are excited to welcome him to the Pricecheck team. His arrival showcases our confidence in the future of Pricecheck and Darren’s knowledge and understanding of branded supplier partnerships will be a crucial piece of our growth plan.”
Read more: Kinney to replace Goldney as Unitas MD
Goldney added: “Pricecheck’s growth is one I’ve been following and supporting for a number of years and so I very much look forward to joining the team and playing my part in the journey. With the company’s ambition to double in size, it certainly looks a very attractive place to be for the future.
“My time at Unitas has provided unique and interesting insight into 160 businesses and Pricecheck has always been one of the many great businesses who stand out, by acting not just as a wholesaler, but as a distribution partner with a range of targeted added value capabilities.”