Delice De France enters partnership for smoothie and shakes range

Delice de France and Batch have partnered for a range of smoothies and shakes that are claimed can be prepared in just 30 seconds.

Available to both retailers and foodservice outlets, the five products contain Strawberry & Banana; Pineapple, Mango & Passionfruit; Super Green; Super Berry and Mango & Dragon Fruit flavours.

The three flavours available in the Shake range include Chocolate & Peanut Butter; Mixed Breakfast Berry and Vanilla Matcha.

To prepare the Smoothies, outlets simply need to add 200ml of apple juice to a blender alongside the contents of the smoothie packets and blend until smooth. For the Shakes, it’s the same process but with 200ml of milk or milk alternatives.

Read more: Delice de France launches spring/summer range into channel

Batch is a SALSA-accredited factory just outside London that hand packs its products for 100% consistency. Because all products are hand packed, the team can work with ingredients that competitors struggle to process through automated packing machines, such as matcha and nut butter, as well as protein & superfood powders.

Thierry Cacaly, Delice de France chief execiutive, said: “Our partnership with Batch unlocks a huge opportunity for busy retailers and outlets that are looking to diversify their drinks range with healthier products that can be made in less than 30 seconds.”

Edwin Caws, sales director of Batch Organics, added: “Launching with Delice de France really has felt like a partnership. Their product team were very involved from a recipe development point of view. Once we’d nailed this, their sales team were brilliant at communicating our products to their customers.

“While we’d recommend that outlets list the full range to give their customers plenty of choice, if they can only list two or three, we’d suggest our Mango & Dragon Fruit and Super Green smoothies, as well as our Vanilla Matcha Protein Shake.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via and 07960935659.


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