Bidfood has reaffirmed its commitment to food allergy awareness by renewing a four-year strategic partnership with The Natasha Allergy Research Foundation charity.
This continued collaboration supports The Natasha Allergy Research Foundation’s mission to #MakeAllergyHistory as well as Bidfood’s dedication to creating safer, more inclusive food experiences across the hospitality and foodservice industry.
Andrew Selley, chief executive of Bidcorp UK, said: “We are proud to continue our partnership with The Natasha Allergy Research Foundation, whose work is making a real difference to the millions of people affected by food allergies across the UK.
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“At Bidfood, we believe everyone should feel safe and confident when it comes to food, and by supporting the Foundation’s pioneering research and education, we hope to play our part in creating a future where food allergies no longer hold people back from living their lives to the fullest.”
The Natasha Allergy Research Foundation was founded in 2019 by Tanya and Nadim Ednan-Laperouse OBEs after their daughter Natasha died aged 15 from a severe allergic reaction to sesame.
