Booker is set to host its annual catering trade show at the NEC, Birmingham for the first time this year, with the increase in venue a result of increased demand and attendance.
Taking place on 24th September, over 5,000 visitors are expected to attend from across the UK’s catering, hospitality and on-trade sectors to meet the wider Booker team, including category, sales and branch managers, the Venus Wines & Spirits team, key suppliers, and experience the full breadth of Booker’s offering.
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Stuart Hyslop, Booker’s catering managing director, says: “We are thrilled to be expanding our footprint at this year’s Catering Trade Show. We can promise a fun, inspiring and informative day for our customers. This additional space at the NEC Birmingham, alongside its central UK positioning and great transport links, will be ideal for this year’s event making it even easier for more customers to attend. We are looking forward to welcoming both new and existing business partners to celebrate the best that Booker has to offer.
“Booker is clear from spending time listening to our customers that the challenges faced running a business across the trade today are unprecedented; from increased headwinds caused by payroll, energy and food inflation alongside unpredictable demand, recruitment issues and changing consumer behaviour. This is why the Booker Catering Trade Show exists – to offer support, solutions and inspiration while connecting our customers with industry professionals in a welcoming and engaging environment.”
Booker serves more than 400,000 catering customers nationwide, serviced from its 190 depots.
