Seven in 10 consumers plan to use convenience store delivery services more in the future, according to a new report.
However the ‘On Demand Convenience Report’ from HIM also shows that 54% people questions admit that they are unaware of its availability to them, whilst 59% have never heard of delivery directly from a convenience store. Nearly half of consumers would use convenience store delivery, despite never trying it.
Permanent shift towards grocery delivery, says report
70% of consumers that are already using convenience store delivery plan on using it more often in the future, with just 6% planning on using it less. Amongst current non-users, 46% say they will start using convenience store delivery services in the future, highlighting the opportunity to widen the active consumer base.
Blonnie Walsh, head of insight at HIM & MCA Insight said, “On demand convenience opens up a great opportunity for retailers to capitalise on the recent surge in demand for online grocery delivery services – a trend that is forecast to continue once lockdown ends. However, despite high demand for these services, awareness remains low, with over half of consumers unaware that convenience store delivery exists.”
An impressive share! I have just forwarded this onto
a colleague who had been doing a little homework on this.
And he in fact ordered me breakfast because I found it for him…
lol. So let me reword this…. Thank YOU for the meal!!
But yeah, thanx for spending the time to discuss this matter here
on your web site.