Sugro has launched an E-Learning Hub that has been designed specifically for the buying group and its members.
The central digital platform is located on Sugro’s Drive Your Sales Portal, which will be used to host, manage and access educational content and training resources, with the support of suppliers.
By hosting it on the sales users can access educational resources in the same digital environment they already use for commercial growth tools.
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The initial training modules focus will be on category expertise, product knowledge, AI, digital, and sustainability, with the strategic focus based on bridging the gap between supplier brand knowledge, retail and digital execution.
Sugro managing director Emma Senior said: “The launch of the E-Learning Hub is a significant milestone for Sugro and our members. By centralising educational resources on our well-established Drive Your Sales Portal, we are providing our members and their retailers with the tools they need to stay ahead in a competitive market. Our goal is to empower our network with knowledge that translates directly into business growth.”
