Category Management

Category Management


Category guide: Confectionery

The New Year’s resolutions have all been broken, and guilty pleasures and gifting are once again paving the way in confectionery, writes Chris Dillon. Spring brings plenty of opportunities for wholesalers willing to base their...

Crunch time in the gluten-free market

Price-marks and gluten-free options are driving cake and biscuit sales, writes Nikki Allen  With shoppers now more price-savvy than ever before, offering value for money in the biscuits, cakes and desserts category is vital if...

Cheap smokes

Louise Banham speaks to four key tobacco suppliers to get their take on price-marking in the market Price-marking is rampant across the majority of categories in the independent retail and wholesale channel, and tobacco is...
back to school

Back to school category guide

Making more of the chilled category and food-to-go options will drive back-to-school sales, writes Lindsay Sharman. September is a busy time for families. Children go back to school and students return to university after the summer...

Diwali category guide

John Silcox reveals the must-stock products wholesalers need for Diwali  Diwali is celebrated by 1.2 million people in the UK and has the potential to deliver over £9m at retail value according to AG Barr...